About our studio
At Artura Studio, we’re here to help you build strong digital marketing foundations that connect with your audience and support sustainable growth.
Unlike traditional agencies, we’re a boutique digital marketing studio that takes the time to understand the heart of your business—your story, your values, and your customers’ needs. Through storytelling-driven strategies, customer-focused design, and thoughtful marketing, we create meaningful connections that help your business thrive.
Led by founder Maddie Powers and supported by a trusted network of collaborators, Artura Studio operates as an extension of your team. From tailored strategies to social media management and custom website design, everything we do is designed to help you find and engage your dream customers while laying the groundwork for long-term success.
Kia ora, I’m Maddie.
Founder of Artura; as well as a coffee enthusiast, cat mum of two, and global adventurer. It’s nice to meet you!
Originally from Canada, I’ve been drawn to New Zealand’s landscapes, culture, and people for as long as I can remember. After years of visiting, I finally decided to make Whanganui my permanent home—a place that inspires me every day.
My journey into marketing began at the British Columbia Institute of Technology (BCIT), one of Canada’s top marketing institutions. Over the years, I’ve worked across tourism, local government, non-profits, and B2B sectors, learning firsthand that effective marketing starts with truly understanding your audience.
At Artura Studio, I combine strategic thinking with authentic storytelling to help businesses create meaningful connections. It’s not just about what your business offers, but why it matters to the people you serve. Whether it’s crafting compelling content, designing smart strategies, or creating customer-focused websites, my goal is to make marketing clear, genuine, and impactful.
Storytelling is at the heart of everything I do—it’s how I help organisations inspire action, build loyalty, and thrive in an ever-changing digital world. Let’s create something meaningful together.
"Maddie developed our social media strategy, resulting in the most engaged social media pages of any council in the country—a success that still holds strong four years later. I’d hire Maddie again in a heartbeat—and you should too."
— Olivia Wix | Communications Manager, Palmerston North City Council
About the name
Inspired by a family name, Artura carries the spirit of the bear—symbolising protection, guidance, and creation. These are the qualities that drive our work, helping your brand build strong foundations and tell compelling stories that resonate and lead to lasting success.